VIDEO: Enter a company on Google Maps

Google Maps for Business

Google Maps is one of Google Inc. map service provided on the web. This includes worldwide road maps as well as a service for route planning for pedestrians, cyclists and drivers. You can find public transport and line connections for buses and trains through this service.

Google Maps can be used in many ways. You are planning a trip, looking at your new residential area via Street View or looking for doctors, restaurants, schools and much more. In addition, the maps show locally based companies. You can use these entries for your own company.

The company listing is conducive to a new business because it helps potential customers notice you. Today, many customers no longer search primarily via the normal Google search, but directly via Google Maps in order to get an idea of ​​the exact location. Existing companies find new customers through the entry and present themselves in a modern and customer-friendly manner.

Register your company

If you want your own company to be shown on the Google Maps maps and to be shown to interested parties in the local search, enter your company. You need one for this

Google account (Google email account). The account can be set up with just a few clicks and is free.

1. Log in. Log in and open the "Business center" from Google.

   



Enter the address in Google Maps - this is how it works

If you are in the probably most popular route planner offer on the Internet, Google Maps, ...

2. Looking for companies. Use the search bar to find out if your company already has an entry. If not, click "I want to enter full company details."

   

3. Enter data. In addition to the company name and your job description, enter contact details such as address and telephone number (s).

   

4. Select company. If the company is already listed on Google Maps, you have the option of selecting it.

   

5. Have a postcard sent. Have a postcard sent to you to verify that you are authorized to register the company. It can take up to two weeks for the confirmation to be sent.

   

6. Enter information. Enter further information such as opening times and optionally upload photos.

   

Link your entry to your website. Interested parties can then go directly to your homepage.

You can access and update your listings at any time through your Google Account. Your company entry is displayed on the web and on many smartphones via the Google Maps mobile app.

Company entry tips

If you already have a Google account, it can be helpful for large companies to set up a new account, for example to manage your customer feedback. You can share this with one or more employees in your company.

The more information you publish about your company in your listing, the more customer-friendly it is. For example, the opening times and your company focus are helpful for customers.

List your company on Google Places. The information you enter here is also visible on Google Maps. Google Places also works with recommendations, ratings and experience reports, which make you interesting for new customers.

Conclusion: Google Maps as a sensible marketing strategy

A company entry on Google Maps is almost mandatory for modern companies and service providers. You reach many new customers, are contemporary and customer-oriented. Since the listing is free, you can't go wrong.