Comicshop - this is how you successfully open your own shop

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Many comic fans dream of having their own comics shop. In principle, opening one is not difficult; to be successful, however, a few factors should be right.

If you want to open a comics shop, you should think about it carefully.
If you want to open a comics shop, you should think about it carefully.

What you need:

  • Business plan
  • Expertise
  • load
  • sufficient financial resources
  • Were

Here are a few things to keep in mind to make your comics shop a success

The Internet as a place to shop is a problem for retailers, but niche businesses often continue to do well or at least satisfactorily. This also includes trading in comics. Opening a comic shop also means entrepreneurial risk, which can, however, be limited to a certain extent with good preparatory work.

  • As a basic requirement, you should not only have a great enthusiasm for comics, but also really know the subject very well. This also includes knowledge of series and branches in which you are actually less or not at all interested in private. If you do not have the relevant knowledge, acquire it or bring a partner on board who has the necessary knowledge. In general, however, you should always keep yourself up to date on trends and tendencies. Read and participate in relevant forums, visit trade fairs and exchange ideas with other enthusiasts.
  • Check whether you have enough capital to survive dry spells. Therefore, calculate the need in advance and draw up a business plan, if necessary with the professional help of a management consultant. Don't forget to consider the start-up phase and dry spells. It is also good if you have support so that, for example, financially strong relatives agree to provide a guarantee for an additional loan that may be necessary.
  • Be aware of the high risk that you run as an entrepreneur. The more you bet, the more you can lose. Search specifically in Internet forums and through your circle of acquaintances for people who have had experiences with their own shop and get advice there too. If necessary, speak openly with comic book store owners in other cities.
  • Think carefully about where you open the comics shop. Cities with a population in the six-digit range, in which there is only one additional store at most, are better. In principle, the following applies: the more special the offer, the larger the place should be or the fewer inhabitants the place has, the wider the range should be.
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  • It is best to start the business as a second-hand bookshop, i.e. with the purchase and sale of used comics, and with a little new goods and merchandising items such as figurines, T-shirts, etc. In this way, you can keep the financing requirements manageable for the time being and still have new goods and special items in the range. Analyze the buying behavior of customers regularly and draw conclusions from them by expanding the range of goods in demand and reducing them in those things that are not in demand.
  • Run promotions regularly. You can also create a web presence and trade comics online. However, the virtual market is very competitive, so you should concentrate on regional customers, especially at the beginning. Therefore, try to score points with professional competence and particularly service-oriented behavior.

This is how you should do it

  1. Buy enough comics to fill a store, through classifieds or through classifieds. the Internet or acquaintances.
  2. Draw up a business plan and get the necessary capital.
  3. Register a business. To do this, go to the trade office. As a rule, you only have to fill out one form and pay a fee, which can vary depending on the state and municipality. Usually this is less than 100 euros.
  4. Find a suitable store in a good location that you can rent and sign a rental agreement.
  5. Get in touch with comic book publishers whose new goods and merchandising articles you would like to include in the program. Order there - depending on your financial possibilities and according to your expertise - some figures etc., which also serve as eye-catchers, and new comics that you consider to be easy to sell.
  6. Get shelves, set up the comics shop and stock everything with your goods.
  7. Advertise on the Internet and through flyers. Carry out doctorates on a regular basis.

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